When viewing email reporting in NetCommunity, you notice there are a number of emails that are showing up as Blacklisted, 'Softbounce previously marked as hard bounced', reported as spam, etc.
These emails are not listed on the Invalid Accounts list under 'Emails > Invalid Accounts' but some of these individuals have reported they have not been receiving emails from your organization.
After calling into Blackbaud support, you find that the emails are on the Blacklist.
You would like to request a copy of all blacklisted emails so that you can reach out to all of these individuals and verify they do or do not want to receive further emails from your organization.
Per the CAN-SPAM Act your organization can no longer contact those addresses and Blackbaud is not allowed to give that information out as this would be considered illegal and could result in fines to the Organization and Blackbaud if reported.
A recipient no longer wishes to receive email from an organization; They click 'THIS IS SPAM' or your organization's email system identifies the mailing as spam based on settings put in place by your email administrator for filtering email.
We receive that notice and must, within ten days, suppress further sends from your site to that user.
If, at a later time, the user wants to start receiving emails again they must contact your organization, you should not pro-actively reach out to them.
Advise the user that to be removed from the blacklist they must send an email from the email address in question, so we know it is a valid request, to firstname.lastname@example.org and we will take them off the Blacklist.
This is purposely designed this way as the law says when a person wants out they must be allowed out and have the expectation that no further contact from the organization will occur unless the person initiates that contact.